Marketing News

Clean Freak-approved

Lemi Shine has added seven new citric-powered products that deliver a “Clean Freak-approved” clean with no harsh chemicals. Launching exclusively in Texas in stores like H-E-B and Kroger, the new lineup includes the company’s first nontoxic disinfecting wipes, multi-surface antibacterial cleaner and bathroom antibacterial cleaner, all formulated with safe, germ-killing citric acid. Other new cleaners include mold and mildew cleaner, toilet bowl cleaner, Toss N’ Go laundry detergent pods and a liquid laundry detergent.

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